Especially popular in Eastern Europe, some sites offer full access to messaging and profiles, but provide additional services for pay, such as bumping profiles up to the top of the list, removing advertisements, making paying users' profiles appear several times in different places in the search results, and giving paying users a more advanced search engine to work with (in one example, free users may only search for persons of specified age, gender, orientation, and city, while subscribers may search for any and all parameters listed in profiles, such as height, weight, interests, etc.).
Also, this model generally allows users to switch between free and paying status at will and without having to do anything, simply providing advanced features for a set period of time whenever the according payment is received.
Some sites are broad-based, with members coming from a variety of backgrounds looking for different types of relationships.
Other sites are more specific, based on the type of members, interests, location, or relationship desired.
In Liverpool, wedding dress designer Thelma Madine of 'Big Fat Gypsy Weddings' fame got together with hairdressing salon Voodou to create this human hair frock.